University of St. La Salle

Yu An Log Lecture Series for Business & Entrepreneurship 2021 Phase 2

The presence of micro, small and medium enterprises (MSMEs) in the Philippine economy cannot be underestimated as they collectively account for at least 99.5% of the total registered businesses in the country as of 2019. Micro enterprises account constitute 89% of these establishments. As to employment, 62.4% of the country’s labor force are provided by MSMEs while large enterprise account for 37.6% with micro enterprises providing the largest employment at 29.8% of total labor force. Most of the family businesses are classified as micro entities and the pandemic hit these sector the most. With this, it is imperative to revisit how these important player in the economy navigated through the pandemic.

Yu An Log College of Business and Accountancy invites everyone to a free webinar entitled: Continuing the Family Legacy: Embracing the New Normal. This event will happen on April 29, 2021, 8:30-12:00nn, Philippine Time, via Zoom.

The featured speakers will talk about:
a. Digital Engagement of the Philippine Family Businesses: The Pandemic Jolt
b. Living out the Family Legacy
c. The Global Outlook of Family Businesses

*Registration will close once the maximum number of participants is reached. To register, kindly click the link below or scan the QR Code on the invite. Participants will receive virtual certificates upon completion of the evaluation form after the event.


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